Advertising Agencies

Small enterprises, home businesses and start ups can seldom afford to hire a professional organization to develop, launch, maintain and monitor an advertising campaign for them. For those who are able to take advantage of this type of resource, this article on advertising agencies offers a brief, 'How it works' and short guide on what to look for in an ad agency.

The article also provides industry links that may prove helpful when searching for the company that will be a good fit for your own.

Even if you're not quite ready to employee pros for your advertising, it's never too early to start learning about them. That way, you'll be fully prepared when you reach that milestone in your business.

Read the full Advertising Agencies article .....

Help for Small Businesses Trying to Survive the Economy

I came across this article with tips for small businesses. Trying to survive the economy has been a real struggle for some, so this may prove helpful to many.

Essentially, what Herald Daily is saying in this article is that it all boils down to common sense and excellent customer service. Look at your business, offerings and pricing from your customer's point of view, then make them feel safe enough to part with their hard earned cash during a scary recession.

Approached correctly, you can still generate sales, instill customer loyalty and survive the economy. You want to be one of the businesses that are still around after the recession is over.

Read Building Relationships to Survive the Economy....

The History of Advertising

The History of Advertising

Did you know that history of advertising dates back to the Ancient Romans and Greeks? It's true. They printed their lost and found ads on papyrus for circulation.

Actually, you can even still find remnants of the birth of advertising in ancient Pompeii today. No doubt about it, we've come a very long way since then.

Now, instead of using wall paintings to promote local politicians, we have radio, television, digital, print and internet mediums to spread the word and convince our target audience that we have something they need.

This article about the history of advertising is an interesting summary of how ads evolved over centuries. Not to worry, it's not a novel, rather a "Coles Notes" type of report. It's an interesting read, well worth taking a few minutes for. You'll enjoy it and maybe even learn a little something.

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Home Business Outlook for 2009

BusinessWeek and Enterprise Nation recently published their predictions for the future of Home Business in 2009.

Their outlooks are encouraging and offer up the best areas to target for the year. The article is interesting and definitely worth a quick read. You can do so by clicking the article title below:

Home Business Predictions for 2009

9 Tried and True Tips for Getting New Customers

Anyone who's been in business for awhile has read or heard of the most common forms of marketing strategies. Perhaps you've used them yourself.

In case you haven't, or you want to see if there's something new to you, check out this article. You won't find article marketing or classified ads mentioned here, but there are some good ideas, including developing your own radio show!

Read 9 Tried and True Tips for Getting Customers

Email Marketing Basics

Are you using email marketing to promote your business? It’s a good method of connecting and staying in touch with the people on your opt-in list. Of course, your email campaign doesn’t have to involve direct selling. You can do it on a subtle level or use it as a bonding experience with your clients by sending out newsletters or announcements.

This article spells out helpful tips to give your email marketing campaign its best chance of success.

Read the full article here

Reasons to Use a Professional Writer

If you're a blog or website owner, an entrepreneur or even someone who has an idea for a book, you may have wondered if you need a writer. This article addresses that question, and lets you know the advantages and benefits to hiring a professional writer.

Read full article here.


How to Build Customer Loyalty In Your Online Business

If you've been having trouble developing a client following, you're going to want to make sure that you read this article! It really is not hard to build a list of loyal customers. All you need is some practical tips and a little patience. Try it and see.

Read the full article here.

Places To Run Your Ad For Free

If you're like most small businesses, you have a low advertising budget. Don't let that keep you from spreading the word and getting your company, products or services in front of people. In this article there are links and descriptions of sites where you can advertise all you want for FREE. Zip, zilch, zippo, nada. That's a figure everybody can afford!

Read the full article here.

Marketing Tips For Small Business

Need some low or no cost marketing ideas? This article has helpful tips and sound advice that's good for both webpreneurs and brick and mortar business people.

Read the full article here.

How To Achieve Customer Sales & Service Satisfaction

Are your customers as happy as they could be? When they need something you sell, do they pick up the phone and call you without even thinking of shopping around? If you're offering your services in the right way, they will. A satisfied customer is a repeat customer. Find out how and why in this article.

Read the full article by clicking here.